Let us introduce ourselves!

Good morning, reader!

Sorry for disappearing again it was a hard month of bringing our project to live, but now we have something to share with you.

Over last month, I have experienced how hard and important is role of Marketing in Business world. It requires deep preparation, big spendings and a lot of efforts. To bring the word out there about new firm Grocemania we decided to start with flyering and presentations with banners and promo products. However, first problem has faced us straight away. For doing this, we needed designer  and a photo-man…

Fortunately it is 21 century and we found on-line tool to generate a flyers for us, but how should it look was still a question. Surely, we decided to put our mission statement on a flyer to give people clear understanding of «Who we are» and «Which problem» we are solving. Meanwhile, our marketing director got a very good idea to use paper bag as a background. It gives us an opportunity to introduce people our unique delivery packaging which is completely environmental friendly and nicely designed with a white sticker.

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

We all completely liked the idea but design was not so good as you can see. So we had to contact my friend designer again… Fortunately, she is a very kind person and found a free time to help us, for what we all say thank you! And that is what we have got:

We have not even finished with a flyers but new problem came up- Social media. Social Media is a part of any Marketing department as it significantly helps you to increase people awareness about your brand. But how many of you know how hard is not only to attract people but also to control even one page like Facebook for example. It took us around a week to get our first audience in Facebook and Instagram, but for now we have reached a really good number of like and reviews…

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

The social media pages allowed us to promote out Website and to promote it even more I have decided to introduce «Iphone 6 Give-away» competition. So we gain more interest on our Instagram Page. I have communicated with some famous profiles in UK and one known as «Glamstagram» with over 10k followers agreed to support us for monetary reward. The point is that people have to subscribe to our page and tag 2 friends and even though they will not buy anything I believe they will remember it.

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

 

Sincerely yours,
Askar Bulegenov
Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London
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Step 3- Love it

Day 5- 20
Good morning, dear reader!
So, we have applied for HSBC Business bank account and now we are starting to do real business. As a Managing Director I had to organize the whole process and decided to start with a brand image.
Grocemania was created in order to help people and make their life easier. That is why, we came up with idea of being as much simple and bright as it is possible. Just in 10 minutes I found a designer to create logo for us. We have all been excited as it will determine our future recognition. However, as soon as she showed us the work she has done we all have been completely impressed.
Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

We tried to make our logo expressing the positive and friendly brand because of white background. . The brand which is also environmental friendly with use of green color in shape of a leaf which relaxes the eyes. The font we used was also created by our designer what gave us a bit more style and personality to our brand. To support our environment position, we have thought of showing to customers that we actually care, and our Marketing Director offered to use paper bags instead of normal. We all liked that idea but I decided to add a white sticker with logo to style and fulfil our brand image.
Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London

That is all for today’s’ «Think it. Love it. Do it» and thank you for reading! The upcoming blogs will be divided into Marketing, Finance and personal sections and will be uploaded later today;)
Sincerely yours,
Askar Bulegenov
Grocemania | https://grocemania.co.uk/ | On-Demand Grocery Delivery London